Confident Pricing for Maker-Entrepreneurs: A Game-Changer
Pricing is one of the most challenging aspects of running a small business, especially for maker-entrepreneurs. Many think that offering the lowest prices is the best way to attract customers. Still, this may seem like a logical approach, but it can quickly become unsustainable. That’s where I come in.
At M.Ellen Management & Consulting, I provide my clients with impactful tools. A customized pricing calculator is one of these tools. It is a game-changer for makers struggling with their pricing strategy.Services
The Power of Knowing Your Costs
Through a structured 30-minute session, my clients arrive prepared. They bring essential pre-work, including a detailed list of the cost of every unit that goes into their finished product. From there, we analyze all constant costs for production, accounting for variables like size and style variations.
By seeing these numbers in real time, makers gain valuable insights into how their current pricing impacts profitability. More importantly, they develop strategic clarity when planning discount offerings for clearance events.
Putting a Price on Your Time
One of the most critical aspects of confident pricing is valuing your time—something many artisan entrepreneurs overlook. In the maker space, pricing time is not just about hours spent crafting an item. It’s about recognizing the value of your expertise. It also involves the opportunity cost of what else you could be doing.
Through my process, I ensure that makers establish a price for their time. This price reflects both their skill level and their business goals. My clients move away from the “low-cost competitor” mindset. This change allows them to achieve sustainable pricing strategies that honor their work. These strategies drive their success.
Ready to Price with Confidence?
If you’re a maker-entrepreneur ready to transform your pricing approach and build a more profitable business, let’s work together. Confident pricing isn’t just about numbers. It’s about owning your worth. Every sale should reflect the true value of your craft.
M.Ellen Management & Consulting LLC 